What is the SwitchPilot Score?
The cheapest deal isn't always the best deal. A bargain tariff from a supplier with terrible customer service or a hefty exit fee can end up costing you more in the long run. That's why every standard fixed deal gets a SwitchPilot Score out of 100, so you can compare the full picture at a glance. We're working on a separate ranking for EV and time-of-use tariffs - they don't fit the same formula because your real cost depends on when you use power.
Here's what goes into it:
💰 Price (40%) - How much you'll save compared to the Ofgem price cap. The bigger the saving, the higher the score.
🏛️ Citizens Advice rating (15%) - The supplier's official star rating from Citizens Advice, covering complaints, call wait times, billing accuracy and customer commitments. Updated quarterly - currently Q4 2025 data.
📋 Ofgem complaint record (15%) - How many complaints Ofgem receives about the supplier per 100,000 customers. Fewer complaints means a better score.
⭐ Trustpilot reviews (15%) - The supplier's Trustpilot rating, checked weekly. Real customers, real experiences.
🔒 Price certainty (10%) - Fixed tariffs score higher because your rate is locked in and won't change. Variable and tracker tariffs score lower because your bill can go up if the market moves.
🚪 Freedom to leave (5%) - Deals with no exit fee score highest. The bigger the exit fee, the lower the score - because you don't want to be trapped if a better deal comes along.
If we can't find public data for a supplier on one of these factors - a newer supplier without a Citizens Advice or Ofgem complaints record, say - that factor adds 0 to their score and their maximum possible score drops by its weight. We don't shuffle the missing weight onto the other factors, because that would silently flatter a supplier we couldn't fully check. Full public data caps at 100; gaps cap lower.
If two deals tie on score: the supplier with the fuller public record - more of those six factors actually scored, fewer gaps - is ranked higher. If that's also identical, the cheaper £/year wins. We'd rather show you the deal we could fully check first.
No supplier can pay for a higher ranking. The score is the score.